Wholesale

Wholesale Partnerships With The California Beach Co.®

Premium parent-approved gear designed for modern families—built for indoors, outdoors, travel, and everyday adventure. Join the retailers carrying one of the fastest-growing, award-winning parenting lifestyle brands.

Wholesale Partnerships With The California Beach Co.

Wholesale | The California Beach Co. | Pop N’ Go Retail Partnerships

Become a wholesale partner with The California Beach Co. Access our best-selling Pop N’ Go Playpen and premium family lifestyle products.

  • Fast shipping
  • High margins
  • MAP protection
  • Nationwide retailer support

How to Become a Retail Partner

We make onboarding fast and painless. For more information reach out to wholesale@thecaliforniabeachco.com or visit us on Faire through the following link https://thecaliforniabeachco.faire.com

Submit Application

Submit Application

Tell us about your store and share your reseller permit/Seller’s ID

Submit Application
Approval Within24–48 Hours

Approval Within
24–48 Hours

We review applications quickly and grant access to wholesale pricing, catalogs, and brand assets.

Approval Within24–48 Hours
Receive Catalog + MAP Policy

Receive Catalog + MAP Policy

You’ll receive up-to-date pricing, product guides, and a link to our brand image library.

Receive Catalog + MAP Policy
Place Your First Order

Place Your First Order

Low minimums and fast turnaround times help you get products on your shelves quickly.

Place Your First Order
Ongoing Partnership

Ongoing Partnership

Expect proactive support, regular product updates, and co-marketing opportunities.

Ongoing Partnership

The California Beach Co. Advantage

Our wholesale partners benefit from more than just great products—they gain an ally in increasing foot traffic, improving AOV, and creating memorable customer experiences. Here’s what sets us apart:

The California Beach Co. Advantage
  • Category-leading durability, safety certifications, and parent-tested features
  • 20,000+ five-star reviews across platforms
  • Extremely low return rates due to product satisfaction and quality
  • Viral adoption on TikTok, Instagram, Pinterest, and YouTube driving continuous consumer demand, with hundreds of thousands of engaged followers and millions of views across all channels.
  • Competitive wholesale pricing

  • High perceived value and elevated packaging

  • MAP-protected products (we enforce it aggressively)

  • Fast fulfillment throughout the U.S.
  • Flexible MOQs
  • Scalable inventory levels for small boutiques and national chains alike
  • Access to lifestyle photography, UGC, videos, and demo content
  • Seasonal sales campaigns your team can plug into
  • Custom promo bundles available for select partners
  • Strong brand story and evergreen social relevance

Industries & Retail Environments That Thrive With Our Products

We’re one of the few lifestyle parenting brands that effectively crosses multiple verticals. Our wholesale partners include:

  • Baby & maternity boutiques
  • Outdoor and adventure shops
  • Beach lifestyle stores
  • Eco-friendly retail stores
  • Gift shops and coastal boutiques
Center image
  • Hotel and resort retail
  • Fitness & wellness centers
  • Travel and luggage stores
  • Home goods and lifestyle shops
  • Online retailers and dropship partners
  • International retailers (EU, AU, CA, UK)

The Momentum Behind Our Brand

Retailers benefit from selling products supported by:

  • Over 1 million customers
  • Viral social media exposure across multiple years
  • Strong reviews on Amazon, our DTC site, and major retail platforms
  • Features in parenting magazines, product guides, and influencer content
  • A passionate community of families using our products in daily life

When a brand has this much organic traction, it pulls customers into your store.

Voice Search Q&A Block

These answer the exact queries people speak into their phones or smart devices.

Yes. We offer wholesale accounts for boutiques, online retailers, resorts, gyms, and specialty shops.

You can buy them directly from The California Beach Co. through our wholesale application

Submit the wholesale application—approval typically takes 24–48 hours.

Yes. We offer bulk pricing, MAP protection, and flexible minimum order quantities.

30-day money back guarantee Fast free shipping & returns Best in class warranty 30-day money back guarantee Fast free shipping & returns Best in class warranty